Wednesday, November 30, 2011

The First Beer in Space: The Empire Strikes Back

I'm not trying to piggy back off of anyone elses blog but over at the Beer and Whiskey Bros there has been some funny crap involving the Natty in Space event.  Apparently (as most probably figured) the Natty in Space thing was a corporate gimmick.  One of the dingles in charge of the marketing project attempted to infilitrate the comments section of the Beer and Whiskey Bros under a false identity.  He was defending the authenticity of the "fans" that completed the beer in space bit and that Jim was out of line by assuming the stunt as being a corporate hoax.  Well they sparred for 5 rounds in the comments section and Jim unmasked the dingles' real identity as being part of a marketing team associated with AB.  I got a chuckle out of it and it confirms my feelings regarding how AB (and the other beer behemoths for that matter) conduct their business.  Jim summed up the comments between him and dingle in a new post.  Check it out, it's pretty funny.

Beer and Whiskey Bros:  Comment Fight (How not to defend your beer PR stunt)

No comments:

Post a Comment